Nation sports writer Dave Zirin appears on Morning Joe to discuss Tiger Woods’s return to golf at the Masters Golf Tournament. Clearly, Zirin says, regardless of Woods’s adultery scandal, his appearance on the Masters will raise ratings to the level of the NFL Playoff. Moreover, Woods’s image is likely to benefit.
"What Tiger’s doing is very smart because the scandal was never going to end until he reminded everyone why they love him in the first place," says Zirin. "And that’s Tiger Woods with a club in his hand."
Woods’s earlier decision to hire former Bush press secretary Ari Fleischer also raises questions on Woods’s attempts to revive his image, but Zirin jokes Fleisher’s experience with Mark McGuire, Brett Farve–even the Iraq War—will help sell Tiger Woods back to the American people.