High Times was conceived in classic outlaw fashion. Founded by a successful pot smuggler and radical ’60s activist named Thomas King Forçade, it was intended as a one-time parody of Playboy, complete with centerfolds of exotic, voluptuous cannabis plants. But that first issue was a runaway hit, selling more than half a million copies and paving the way for what has become a stoner-American institution. In addition to the requisite grow-scene surveys, pot-price appraisals and joint-rolling tips, High Times has published writers like Hunter Thompson, William Burroughs, Charles Bukowski, Allen Ginsberg and Truman Capote. It also advocated an end to pot prohibiton at a time when marijuana users were being sentenced to years, even decades, in jail.
Forty years later, the magazine has much to celebrate. It has survived the untimely death of its founder, the graying of the counterculture and the dawn of the Internet age, and even some of the laws that created the need for a pro-pot magazine in the first place. It has weathered various government investigations and attacks; founded its annual Cannabis Cup competition in Amsterdam and, more recently, additional Cups in a number of US states, which rank among the biggest marijuana festivals in the world; and published a series of books on everything from cooking with weed to cannabis spirituality. Most importantly, its vision of a day when pot is accepted, even legal, is now proving to be much more than a pipe dream.
We caught up with some of the current and former editors of the self-styled “most dangerous magazine in America” to talk about their role in the long, hard fight for legalization—and their hopes for a cannabis-infused future.
Rick Cusick (associate publisher): High Times was founded by Thomas King Forçade, the number-one East Coast marijuana smuggler in the late ’60s–early ’70s. He was a true revolutionary. He came up with the idea of High Times in 1974.
Michael Kennedy (general counsel): At the time, I was practicing at an office in a town house that a lawyer and I owned together on East 78th Street. Tom would come in virtually daily and talk about one adventure or another. Tom’s primary activity was flying pot from Jamaica into South Florida, sometimes into Georgia or Alabama. And he was successful at it. It’s why one of the original High Times logos is an airplane—it’s a mock-up of a DC-3, because that’s what he would fly, loaded to the gills with marijuana. When he founded High Times, he founded it with that cash—because at the time, you could take cash to the bank and open up a bank account. So Tom started this magazine with dope money.
Rick Cusick: Tom died in 1978. He killed himself, and the memorial was attended by lawyers, pot dealers, rock stars and more lawyers. They wanted to have a special memorial, so they rented the top floor of the World Trade Center so they could be as high as they possibly could. They went to the top of the World Trade Center, and the editors of High Times and Keith Stroup from NORML approached the family and got a small amount of Tom’s ashes. And they took the ashes from the founder of High Times and mixed it in with an ounce of marijuana, and they smoked it on the roof of the World Trade Center. And they took a little bit and tossed it off. So I work for a company that smoked its founder. That’s culture.