Ellen Bollinger
212-209-5415
ellen@thenation.com


Leigh Novog
212-209-5414
leigh@thenation.com


Nancy Wildermuth
212-209-3388
nancy@thenation.com


The Nation
33 Irving Pl.
New York, NY 10003
212-209-5400









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Consumer Habits

    MRI
Index
When shopping for food and household products, important attributes are...
Healthfulness: 80%  
Recyclability/recycled products: 57%  
Fair trade practices: 57%  
Organic ingredients: 57%  
 
In the past week Nation readers who drank...
Wine: 73% 278
   Domestic 68% 287
   Imported 46% 394
Beer/ale: 60% 143
   Domestic 51% 130
   Imported 38% 194
Vitamin water: 10%  
 
In the past 30 days Nation readers who drank (net)...
Rum: 85% 148
Champagne: 81% 164
Tequila: 80% 131
Bourbon/Scotch/whiskey: 78% 122
Gin: 77% 135
Vodka: 60%  
 
 
Ailments experienced in the past 12 months...
Allergy/hay fever: 33% 169
Hypertension/High blood pressure: 32% 203
High cholesterol: 31% 247
Arthritis/rheumatism: 25% 429
Heartburn/acid reflux: 25% 129
Anxiety/Depression: 17% 153
Eczema/skin itch/rash: 11% 231
Prostate problems: 8% 217
Sexual Dysfunction: 7% 174
Overactive bladder: 4% 134
Plan to purchase/lease in the next 12 months
Motor vehicle: 21%  
Consider a hybrid vehicle (net): 84%  
 
2008 Subscriber Study, MRI Market Solutions.