The Nation and Its Audience

For marketers with messages about making a difference and quality products and services, or who need to influence America's opinion leaders, The Nation is a leading independent voice that engages its users and activates their support.

The Nation is produced with the highest journalistic standards, speaking with an authority that reflects the editorial vetting, fact-checking and deliberative characteristic of journals of opinion. By doing so, it has attracted a passionate and highly educated audience that is influential in national affairs and consumer preferences. The Nation's readers are the mavens that friends ask for opinion on many issues and purchases.

Unlike that of corporate media, news aggregators, or portals, The Nation's audience is well-known for translating thought into action. And because they are action oriented, they respond to the advertisers that support the magazine and the Internet site.

The Nation's loyal magazine subscribers and online readers exhibit their engagement and interaction with our franchise by donating over-and-above their magazine subscription costs to actively support The Nation's vital, groundbreaking, trusted, and award-winning journalism.

Reach these key influential adults through the medium they rely on to connect the dots and inform the critical debates of our times: The Nation and TheNation.com.