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Is There a Future for Pacifica? | The Nation

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Is There a Future for Pacifica?

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The prospect of writing about the ongoing Pacifica crisis is about as enticing as walking past a recently dislodged beehive without the beekeeper's net: No matter what you say, you'll end up with welts. Since 1999 there has been a vitriolic battle over programming and personnel between the Pacifica Board and two of the network's stations in particular, first KPFA in Berkeley and then WBAI in New York. The other three stations in the network, KPFK in Los Angeles, KPFT in Houston and WPFW in Washington, have not been without strife either, and there have been major tensions between stations, especially KPFK and KPFA, and within stations as well [see John Dinges, "What's Going On at Pacifica?" May 1, 2000, for a detailed account].

About the Author

Susan J. Douglas
Susan J. Douglas is professor of communication studies at the University of Michigan.

Also by the Author

The TV anchor was taken aback. Unlike the other network news anchors or
the New York Times, he considered the disclosure that the Bush
Administration had granted a major contract to Halliburton for postwar
construction of oil wells in Iraq to be a scandalous lead story. He
noted that hearing the news "does make me feel like the government just
took a [bleep] on my chest." He then turned to his "senior" senior
correspondent, Stephen Colbert, and asked what he made of the
Halliburton deal. "Keeping in mind that Halliburton was a major
contributor to the Republican campaign and that Vice President Cheney is
its former CEO, this move by the government is extremely..." and then
Colbert paused. "Unpleasant?" offered the anchor, "nauseating?" Colbert
said that nothing quite captured it; what came closest was a German word
he translated to mean "to throw one's hands up in mute horror and in
this state of paralyzing dread to realize that those you need to trust
most have instead confirmed your darkest fears." But Colbert said even
that "seems a little namby-pamby in this context."

Welcome to The Daily Show on Comedy Central, the medically prescribed
antidote to CNN and Fox. Hosted by Jon Stewart since 1999, this parody
of the news is dedicated to expressing utter incredulity over what Team
Bush tries to get away with week in and week out. As of this spring, a
weekly compilation of the show airs on CNN International, which boasts
160 million viewers. The show has won kudos in Australia, Canada and
Britain, where one reporter wrote, "It is difficult to believe that they
have actually let him on air." Stewart's on-air persona is that of the
outraged individual who, comparing official pronouncements with his own
basic common sense, simply cannot believe what he--and all of us--are
expected to swallow. The approach of Stewart and his "reporters" is not
to attack Bush policies as ideologically problematic; instead, they
expose them as utterly absurd, as nonsense, deranged. When Rumsfeld
issued his warning to Syria and Iran that the United States would hold
them accountable if they interfered in any way in the invasion of Iraq,
Stewart asked in barely restrained mock horror, "Do you see what he just
did there? He's starting another war." Central to the show's
sensibilities, and to its success, is Stewart's insistence that the news
generated by Team Bush be treated on its own terms, not as news at all
but as fatuous PR, ludicrously out of touch with reality.

Because Stewart is a comic and not a politician, one would
expect that he would skewer Al Gore, were he President, with comparable
glee. He has, for example, blasted Tom Daschle's criticism of the war by
reminding viewers that Daschle voted for the war. Indeed, Stewart told
the London Guardian that the show is neither Democratic nor Republican
but simply seeks to represent the "politically disappointed." His
special target is spin: "We're out to stop that political trend of
repeating things again and again until people are forced to believe
them." Nonetheless, he has consistently opposed the war, even in his
more sober interviews with guests like the prowar comic and Saturday
Night Live alum Dennis Miller.

Unlike other late-night comedy shows, which safely go for cheap laughs
by dissing Saddam, The Daily Show has recaptured the pre-9/11
sensibilities that prevailed about Team Bush before the attacks encased
him in Teflon. The studio audience howls and applauds in delight at
Stewart's irreverence. Its core audience (73 percent) is the coveted
18-to-49 demographic. And here's some cheering news: More people (4
million) tune in to The Daily Show in a given week than watched Fox news
at the height of the war (3.3 million).

Stewart has a keen eye for Bush's hypocrisies. After Baghdad had fallen,
he showed excerpts of Bush's television address to the Iraqi people.
"You are a good and gifted people," the President intoned unctuously.
"You deserve better than tyranny and corruption and torture chambers."
Stewart, sticking out a cocked forefinger as if he were chucking a
toddler under the chin, cooed in a high voice, "Yes you do, yes you do,
you're a very good country, ga, ga, ga, goo goo."

As part of his assault on the triumph of right-wing PR, Stewart reserves
special derision for Fox News. After making fun of Iraqi state TV as a
mere government mouthpiece, Stewart asked, "Imagine a government that
has an entire TV station to lay out its agenda." He then aired Fox
footage, after which he appeared to be hypnotized, chanting, "Must
support war, tax cut good." In another show, he noted, "This war has
truly belonged to Fox. Not only did they start it...they managed to
offer fair and balanced coverage." We then saw Fox footage of a soldier
saying hi to his family and closing with, "You're watching Fox News."
Stewart couldn't believe it: "They've got soldiers doing station IDs!"
He then played a montage Fox aired of the "sights and sounds...of
operation Iraqi Freedom," which showed massive bombs exploding in
Baghdad accompanied by appallingly sentimental New Age piano music.
"That was real," Stewart confirmed in disbelief. "Sounds like our troops
have liberated a Yanni concert."

Yes, it is important to itemize, carefully and seriously, all the
reasons Team Bush is lethally dangerous to all except the upper echelons
of the Fortune 500. But The Daily Show reminds us that ridicule, scorn
and laughter may be some of the most effective weapons of all.

Globalization: Use this word in a sentence, especially as the cause of
something bad, and you will get knowing nods all around.

Passions (and scars) run deep on all sides, and few have been happy with coverage of the story, including in The Nation. If you, poor writer, suggested that those in Pacifica who were pushing for programming that would attract a wider audience might have a point, you were a crypto-fascist tool of corporate capitalism trying to turn Pacifica into the Home Shopping Network. Conversely, if you, poor writer, suggested that the local stations were right to try to preserve their autonomy and to reject ratings as a standard of success, you were an elitist, racist hippie throwback who wanted KPFA to broadcast programs that would attract only three ponytailed white guys in their 50s. I've heard the former group described as sellouts who, if they brought former government officials on their shows to debate current affairs, were aiding and abetting "war criminals"; they were "hijackers" determined to steer Pacifica away from its true mission. I've heard the latter group described as "left-wing ayatollahs" or "brownshirts" who indulged in "Operation Rescue" tactics to attack the old board. Each side caricatured the other in this way--and continues to do so.

Please keep in mind that these people--at least as I understand it--are united in their opposition to the Bush Administration's war on terrorism and on civil liberties, share a powerful critique of US imperialism, are avowed antiracists, deplore the right's attacks on feminism and women's reproductive rights, and are bound together by deep concerns over the threat to democracy and public discourse posed by media conglomerates. But Pacifica radio? Hey, them's fightin' words. Better to destroy it than to let those who are too pragmatic or, on the other hand, too purist, control it.

Many readers of The Nation have been following this story with great interest, since, despite all its recent troubles, the Pacifica network remains the largest progressive media outlet in the country, and the future of listener-supported, community-based radio has been at stake. Many others, however, especially those of us nowhere near a Pacifica station and trapped, instead, in the auditory hell of Dr. Laura and the endless replaying of "Drops of Jupiter," have stopped caring about what appears to be a self-indulgent sectarian battle and have two words for all involved: Grow up. The challenge to Pacifica, then, comes not only from its own vicious internal divisions and from a broader media environment dominated by Sumner Redstone, Michael Eisner and Clear Channel; it comes also from those on the left who are out of earshot, sick of the infighting and wondering whether Pacifica is relevant anymore.

The need for restraint and the obligation to focus on rebuilding Pacifica have gained renewed urgency with three dramatic recent developments. First, the old, much-vilified board is gone; second, Pacifica is on the verge of bankruptcy as a result of these battles; and third, the new, interim board has fired or suspended people at various stations, including Marc Cooper, a Nation contributing editor. (Cooper still hosts RadioNation, a project of the Nation Institute produced at KPFK.) In mid-February the network discontinued Pacifica Network News, one of only two national programs, and fired all the staff and its senior correspondent, Don Rush, who had been with the network for twenty years. Some within Pacifica hail this as a new beginning; others see it as the beginning of the end for the network.

For those who have not been following the story closely (or know it all too well), here are the admittedly incomplete Cliffs Notes: Prior to 1999, the local advisory boards of each station named two members each to sit on the national board. But then the national board voted to end this representation; it also decided to have its membership be self-perpetuating. Many at the local level saw this move as undemocratic and fought it in a multi-pronged slash-and-burn campaign that lasted two and a half years. Dissident staffers, board members and listeners combined fundraising boycotts, on-air attacks on the board, harassment of board members, e-mail and Internet campaigns, and lawsuits to change the constitution of the national board. It was a highly controversial campaign; it also worked. In December 2001 the dissidents won control in what has been called the Pacifica settlement. Throughout this battle there have been at least two "sides" within the network: dissidents like Amy Goodman, Juan Gonzalez, Dennis Bernstein, Dave Adelson and many others who fought very publicly to eliminate the old board, and those like Marc Cooper, Saul Landau, Mark Schubb and many others who hated the board as well but disagreed with the dissidents over tactics and over programming policy.

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