Abstract

Consumer's Progress
Brindze, Ruth | December 18, 1937 issue

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This article presents books related to consumer's progress. The books are "The Shopping Guide," edited by E.B. Weiss and Maurice Mermey; "How to Beat the High Cost of Living," by Ray Giles; and "Poisons, Positions and Profits," by Peter Morell. According to this standard, the consumer movement has now moved forward. Of the new crop of consumer literature, three out of four books are in the "how to do it" classification. But proof that the movement has really made progress is more concrete. Business has now turned from derision to boring from within. As evidence we submit "The Shopping Guide," which purports to enlighten the buying public on tricks of the trade.

See Also:

SHOPPING Guide, The (Book); HOW to Beat the High Cost of Living (Book); POISONS, Positions & Profits (Book); CONSUMERS; COST & standard of living; MARKETING literature
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