Abstract

In the Driftway
October 12, 1932 issue

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The Woolworth tower in New York City is one of the shrines of United States of America. As a skyscraper it has been surpassed. As a symbol it remains unsuperseded for there is certainly no more typical manifestation of American mass production. It is, for one thing, indispensable as a safety valve for a people whose desire to buy is overstimulated by national advertising only to be thwarted by the lack of money. But aside from the fact that it provides useful or amusing or popular merchandise at convenient prices, it provides in its own way hyacinths to feed the soul-and if the hyacinths are artificial, they will last longer anyway.

See Also:

TOWERS; SHRINES; SKYSCRAPERS; ADVERTISING; MONEY; COMMERCIAL products
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