Abstract

Letter From Rome
Weaver, William | June 2, 1956 issue

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The article presents news trivia from Italy. The smartest of Rome's Communist daily papers, has had plenty to write about recently: the forthcoming Italian city elections, the bad weather, the situation in Algeria. And yet, every Friday it regularly devotes an entire page (Italian papers seldom run to more than ten pages) to an almost word-for-word account of the preceding evening's installment of "Lascia o raddoppia (Double or Nothing). This is the weekly television program modeled on The Sixty-four-thousand-Dollar Question, which for the past five months has been diverting a considerable amount of Italian interest arid conversation from customary channels.

See Also:

TELEVISION programs; TELEVISION programs -- Rating; TELEVISION broadcasting; TELEVISION stations; MASS media; ITALY
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