Abstract

Madison Avenue Jungle. Admen and Madmen

Cort, David | June 23, 1956 issue

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One of the most significant and quietly sensational stories of the year has remained relatively inconspicuous in pages of American newspapers. The reason is, the story was a lawsuit against an important advertising agency. In telling about a murder, adultery, drunken misbehavior, tax evasion, American newspapers seldom identify the criminal as an employee of any large corporate advertiser, department store, chain store or most particularly, any advertising agency. The lawsuit that the press ignored revolved around the advertising account of American Airlines Inc., which rose rapidly from a trifling $7,000 in 1938 to over $4,000,000 last year.

See Also:

AMERICAN newspapers; ACTIONS & defenses; AMERICAN Airlines Inc.; ADVERTISING agencies; PRESS; WHITE collar crimes
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