Abstract

Illinois: Stevenson Fights TV
Gilbreth, Edward S. | October 26, 1970 issue

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The article presents information on television commercial that foreshadowed the most virulent campaign in recent state politics. On the screen, Illinois voters saw a still photo of the bearer of one of the proudest names in Illinois history, Adlai E. Stevenson, looking for all the world as though he had lost some of his marbles. Those who watched closely caught a brief printed legend disclosing that the commercial was being shown to urge the election of the U.S. Senator Ralph Tyler Smith. A few weeks later, another Smith-for-Senator commercial focused on a newspaper headline over a story about Stevenson's reaction to the first Moratorium Day last October.

See Also:

ELECTIONS -- United States; POLITICAL campaigns; TELEVISION advertising; STEVENSON, Adlai E. (Adlai Ewing), 1900-1965; UNITED States. Congress. Senate; UNITED States
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